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Fortuna and Sports Exposure extend partnership

04 October 2023
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2023 Sports Exposure

Fortuna and Sport Exposure have renewed their successful partnership for several years, both parties have found each other in an agreement until mid-2027.

Tom Daemen, Fortuna's commercial manager, is pleased with the renewed cooperation: "We have been working together in a pleasant way for many years. It concerns a qualitative cooperation, with a personal connection. We are obviously pleased with this long-term extension and look forward enormously to continuing the pleasant cooperation."

Ruud Koedijk, Head of Commerce at Sports Exposure, adds: "The mutual trust is now ratified with a renewed, long-term cooperation that we are very pleased with. Within our ambition to be able to offer the widest possible range of quality to our advertisers, this cooperation with Fortuna Sittard fits. Thereby TV advertising boarding as a medium has a growing interest of national brands which partly choose the stage soccer as a communication channel."

About Sports Exposure
Sports Exposure is a provider of advertising at sports events on television, including soccer and skating. The product range of Sports Exposure gives (inter)national brands the opportunity, in support of a sponsorship or as part of a media campaign, to reach its target audience on television through (digital) advertising boarding along the sports fields.

Following on from this, Sports Exposure offers a wide range of services in the form of the creation/production, placement and management of (digital) advertising for leagues, clubs, stadiums, events and brands. The sports media company is active for rights holders in sports such as the KNVB, most Eredivisie and Keuken Kampioen Divisie clubs, NOC*NSF/TeamNL and various sports associations. Sports Exposure, founded in 2003, is a sister company of sports marketing agency House of Sports from Ouderkerk aan de Amstel.